This could be the best news yet for Chloe fans from way back in its heyday of Karl Lagerfeld, Stella McCartney & most notably, Phoebe Philo.
Hannah worked with Phoebe back when she headed Chloe from 2001-2006. Not that the brand wasn't already hosting a strong clientele before Phoebe came on board but she ultimately gave the house an ineffable quality of 'It' to hold significance and viability throughout the fashion world. She was aware of the brand's heritage (to reject stiff formality wear) and moved forward with it in a cohesive way. Bag lovers over will also remember the legendary Paddington (still strongly vied after today) which she ingeniously inspired. After the birth of her first child, she left to spend more time with her baby daughter.
Swedish designer Paulo Melim Andersson, spent 7 years in Marni prior to his 2 year stint at Chloe. Most of his designs were said to embody traces of his former employer, making season label loyalists to tag them as Marni-rip offs. He failed to capture Phoebe's essence or even create a new direction for the 4 decade old label.
It's yet to be seen what Phobe's former protege has to offer as we wait patiently for the unveiling of her new collection for S/S '09 later in October this year.
Image credits: Style.com
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